Cyber Sale

CYBER SALE
SAVE UP TO 40% IN BUSINESS BAY

For 7 days only, our Cyber Sale brings savings of up to 40% on selected rooms and rate plans at The First Collection Business Bay, Dubai, a Tribute Portfolio Hotel. In the heart of Business Bay and overlooking the Burj Khalifa, our hotel puts you minutes from Downtown Dubai, City Walk and DIFC, with free transfers to Dubai Mall.

Whether you’re after a Dubai staycation close to home or a Dubai holiday you’ve been looking forward to all year, this is your chance to enjoy the city for less. Spend slow afternoons by our 25-metre pool with the Burj Khalifa right in front of you, unwind with a treatment at Alera Spa and enjoy dinner with no drive home to think about. When you’re ready to explore, the shopping, dining and landmarks of Downtown Dubai are just minutes away.

Enjoy 20% off food and beverage throughout your stay, from smokehouse favourites at The Blacksmith Bar & Eatery to skyline sundowners at DiVyne Pool Bar. Book a Suite or Premier Room directly on our website and add daily access to Soluna Beach Club on Palm Jumeirah, plus 15% off food and beverage at Soluna.

Booking Dates: 9 November 2026- 16 November 2026
Stay Dates: 9 November 2026- 31 December 2027

Your stay includes:

  • Up to 40% off selected room types and rate plans (subject to availability)
  • Room-only or meal-inclusive rate plans to suit every stay
  • 20% off food and beverage across the hotel
  • Daily complimentary access to Soluna Beach Club on Palm Jumeirah, plus save 15% on food & beverage, for Suites and Premier Rooms booked directly on our website
  • Free cancellation up to 24 hours before arrival

BOOK NOW

Frequently Asked Questions

When you book during the Cyber Sale, you can save up to 40% on selected rooms and rate plans, enjoy 20% off food and beverage across the hotel and travel to Dubai Mall with free transfers. Guests booking Suites or Premier Rooms directly on our website also receive daily access to Soluna Beach Club, with 15% off food and beverage at Soluna.

The Cyber Sale is available for bookings made between 9 and 16 November 2026, for stays from 9 November 2026 to 31 December 2027.

Guests enjoy free transfers to Dubai Mall and Soluna Beach Club, The Palm. Our team can share shuttle timings at check-in.

The Cyber Sale cannot be combined with other offers unless otherwise stated.

Both are available subject to availability, so the hotel can help make your arrival and departure more convenient.

Eligible stays can earn Marriott Bonvoy points and Elite Night Credits, subject to the applicable Marriott Bonvoy terms and conditions.

Terms and Conditions

  • Up to 40% off selected room types and rate plans at The First Collection Business Bay. Subject to availability.
  • The offer is valid for bookings made between 9 November 2026 and 16 November 2026, for stays between 9 November 2026 and 31 December 2027.
  • The offer applies to selected room-only and meal-inclusive rate plans.
  • The 20% food and beverage discount applies across the hotel.
  • Free transfers to Dubai Mall are subject to the hotel’s shuttle schedule.
  • Complimentary daily access to Soluna Beach Club, together with 15% off food and beverage at Soluna, is available only to guests booking Suites or Premier Rooms directly through the hotel’s brand.com website.
  • Soluna Beach Club access is not included for OTA bookings.
  • Reservations may be cancelled free of charge up to 24 hours before the scheduled arrival date. Cancellations made within 24 hours of arrival, as well as no-shows, will be charged one night’s room rate.
  • The offer cannot be combined with other offers unless otherwise stated.